What Feature Is Required to Collect the Number of Comments Users Posted to A Web Page?

What feature is required to collect the number of comments users posted to a web page?

  • Custom Dimension
  • Custom Channel Groupings
  • Calculated Metric
  • Custom Metric

Right Answer:

  • Custom Metric

Explanation:

https://support.google.com/analytics/answer/2709828?hl=en#example-metrics

Custom metrics are like the default metrics in your analytics account until you create or modify them yourself. You can use these Custom metrics to collect and analyze the data that Analytics can’t automatically track. Custom metrics are available only for properties that have either been enabled for Universal Analytics or contain at least one app reporting view.

  • These are supported by the Google Android SDKs, by iOS v2.x or higher versions and by the measurement protocol.
  • Generally, these Custom metrics allows you to combine the analytics data with the non-analytics data, for example, the data like CRM Data.
  • If you see the store the gender data of signed-in users in your CRM System, then you could use that data to combine with the Analytics data to see the pageviews by the gender.

If you are a game developer, the metrics like “Level completions” or “high scores” maybe more relevant to you than the predefined metrics like “Screenviews”. By tracking all of this data with custom metrics, you can be able to track your progress against your most important metrics in flexible and easy-to-read custom reports.

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