What Scope Levels Available for Dimensions and Metrics?

What scope levels available for dimensions and metrics?

  • Location-level, duration-level, product-level, or user-level scope
  • Event-level, session-level, transaction-level, or user-level scope
  • Event-level, duration-level, transaction-level, or user-level scope
  • Hit-level, session-level, product-level, or user-level scope

Right Answer:

  • Hit-level, session-level, product-level, or user-level scope

Explanation:

https://support.google.com/analytics/answer/2709828#scope

In Google Analytics, advertisers will have the Custom Dimensions and Metrics as their default Dimensions and Metrics unless they get to create one for themselves. Advertisers use these to collect the data and analyze which are not usually tracked by the Google Analytics automatically. These also allow an advertiser to combine the Analytics and Non-Analytics data together.

When you define a Custom dimension or metric value, you also needed to specify its name and other configuration values which include Name, Scope and Active. The name of the Custom Dimension as it appears in reports is always considered as the NAME. The SCOPE specifies to which data the custom dimension or metric will be applied and by ACTIVE it means whether the Custom Dimension or Metric value will be processed.

As mentioned above, Scope determines which hits will associate with the particular custom dimension value. It consists of four levels of scopes in the Custom Dimensions and Metrics.

  • Product – In this the value is applied to the product for which it has been set.
  • Hit – In this Scope, the value is only applied to the hit with which the value was set.
  • In Session Value Scope, the value is applied to all of the hits in that session.
  • But in User Value Scope, the value is applied to all hits in every session opened by the same user until the value changes or the custom dimension is made inactive.

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