Google Analytics

What Report Shows the Percentage of Traffic that Previously Visited a Website?

What report shows the percentage of traffic that previously visited a website? All traffic > Referrals report Behavior > New vs returning report Behavior > Frequency and Recency report Interests > Affinity categories report Right Answer: Behavior > New vs returning report Explanation: https://www.dbswebsite.com/blog/2016/10/04/google-analytics-made-easy-new-visitors-vs-returning-visitors/ Viewers can be of different types when it comes to advertisements and the analytics that are ...

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What Data Does Google Analytics Prohibit Collecting?

What data does Google Analytics prohibit collecting? Billing city Personally identifable information Purchase amount Product SKU(s) Right Answer: Personally identifable information Explanation: https://support.google.com/analytics/answer/6004245 Any data regarding your ad campaigns or results or the revenue you are earning from running the ad campaigns cannot be seen by anyone other than that specific user who has the access to all of the ...

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What report shows which types of mobile devices visited a website?

What report shows which types of mobile devices visited a website? Site Content > Landing Page report Technology > Network report All Traffic > Source/Medium report Mobile > Devices report Right Answer: Mobile > Devices report Explanation: https://www.socialmediatoday.com/content/how-track-mobile-traffic-google-analytics It is important for any advertiser to understand the behavior of Mobile users as the number of users through mobiles is raising ...

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If a Destination Goal Is Created for A Newsletter Sign-Up and A User Completes the Newsletter Sign-Up Three Times in Three Separate Sessions, how Many Goal Conversions Will Google Analytics Count?

If a Destination Goal is created for a newsletter sign-up and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count? 2 1 6 3 Right Answer: 3 Explanation: https://support.google.com/analytics/answer/1012040 In Google Analytics, you can use Goals to measure how often users are completing specific actions. You can also use ...

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To Increase the Speed at Which Google Analytics Compiles Reports, What Action Could Be Taken?

To increase the speed at which Google Analytics compiles reports, what action could be taken? Choose “Faster response” in the sampling pulldown menu Apply an advanced filter to the report Choose “Greater precision” in the sampling pulldown menu Remove any filters on the view Right Answer: Choose “Faster response” in the sampling pulldown menu Explanation: https://support.google.com/analytics/answer/2637192?hl=en In Google Data Analysis, ...

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What Scope Applies to Custom Metrics?

What scope applies to Custom Metrics? Hit Session User Customer Right Answer: Hit Explanation: https://support.google.com/analytics/answer/2709828#scope When the Custom Dimensions are processed, then the Scope in Google Analytics will determine which particular custom dimension value is to be applied to which hits. Also, the view filters determine which hits are to be ultimately included in the reporting along with their respective ...

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In Multi-Channel Funnel Reports, how Are Default Conversions Credited?

In Multi-Channel Funnel Reports, how are default conversions credited? Last campaign, search, or ad First campaign, search, or ad Second to last campaign, search, or ad Equal credit along the conversion touchpoints Right Answer: Equal credit along the conversion touchpoints Explanation: https://support.google.com/analytics/answer/1191180 Conversions and E-Commerce transaction in Google Analytics are credited to the last campaign when a user converts in ...

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What Feature Is Required to Track Customer Search Terms on A Website?

What feature is required to track customer search terms on a website? Site Search Data Import Enhanced Ecommerce Search filters Right Answer: Site Search Explanation: https://support.google.com/analytics/answer/1012264 Site Search will help you in understanding the extent to which users take the advantage of site’s search function which searches terms they entered, and how effectively the search results created deeper engagement with your site. ...

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What Report Indicates Where Users Start or Exit the Conversion Funnel?

What report indicates where users start or exit the conversion funnel? Treemaps Cohort Analysis User Timings Goal Flow Right Answer: Goal Flow Explanation: https://support.google.com/analytics/answer/1686005 The Goal Flow report generally shows the path in which your traffic has traveled through a funnel towards a Goal conversion. This report can be able to help you to see if any of the users ...

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