How Does an Extension Work on A Display Ad?

How does an extension work on a Display ad?

  • It adds a testimonial
  • It extends the length of the ad placement
  • It extends the ad below the fold
  • It adds extra information, like a location or phone number

Right Answer:

  • It adds extra information, like a location or phone number

Explanation:

https://support.google.com/adwords/answer/2375499?hl=en

Extensions are programmed to expand your business by providing more information to the people and also by giving people more reasons to chose your business from others. They typically increase the ad’s click-through-rate by several percentage points.

  • Extension formats include call buttons, location information, links to specific parts of your website, additional text, and more.
  • You get to know about each type of extension, what it does and what extensions are to be picked by you to expand your business.
  • It will be helpful if you use all needed extensions for your business to reach your goal.

You can also add more content to your ad such as general information, extensions give you ad greater visibility and prominence on the search page. That means you tend to get more value and more business through your ad. Extensions often increase your total number of clicks, and can give people additionally, interactive ways of reaching you such as through maps or calls.

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