Which Is a Best Practice for Writing an Effective Text Ad?

Which is a best practice for writing an effective text ad?

  • Talk about yourself and your business
  • Use a passive verb in the headline
  • Write several ads and see which one performs the best
  • Make the text different from what’s on your landing page

Right Answer:

  • Write several ads and see which one performs the best

Explanation:

A text advertisement is one of the most basic types of advertisements on the Google Network. It is the easiest way to reach out to viewers when it comes to advertising or promoting your brand among the masses. Text advertisements can be used to send the information across the board in the simplest and less time-consuming methods as possible.

The different types of ads that can be shown on the Google Network are as follows:

  • Display Network only
  • Search Network only
  • Search Network with Display Select
  • Video
  • Shopping
  • Universal App etc.

Out of all of these methods, the easiest one, as we have discussed above, is the text ad format which falls in the Search Network only format. There is a specific format that should be followed to gain the most out of a text Ad. That is as follows:

  • A headline worth 25 characters
  • The Ad Text worth 75 characters
  • The Display URL worth 35 characters

Having these three parameters sorted out will give you the best text ad you had wanted.

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