When Examining Your Attribution Report, You Notice 85% Of Your Leads That Have Closed Into Customers Have Downloaded Your Introductory Ebook, But Your Sales Team Is Only Closing 1% Of Leads From Social Sources. How Do You Support Your Sales Team To Close More Leads From Social Into Customers?

When Examining Your Attribution Report, You Notice 85% Of Your Leads That Have Closed Into Customers Have Downloaded Your Introductory Ebook, But Your Sales Team Is Only Closing 1% Of Leads From Social Sources. How Do You Support Your Sales Team To Close More Leads From Social Into Customers?

  • Ensure all leads from social sources are nurtured with the introductory ebook before speaking to sales.
  • Devote more time to posting blogs on Facebook.
  • Direct further resources for paid advertising on Twitter to spread your influence to additional channels.
  • Connect with your sales team to coach them on their disconnect in closing the leads.

Right Answer:

  • Ensure all leads from social sources are nurtured with the introductory ebook before speaking to sales.

Explanation:

Sometimes, having a lot of people interact with your business or advertisements does not give you a bigger picture. A lot of people interact with your business and its related social media pages or accounts and disappear from the scene straight away. These people are called as leads. In order to convert the leads into sales, there are a few options that you need to implement. Giving the leads an easy option to utilize the services or buy the product will let them go ahead and purchase something at the end of the day.

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