An Advertiser with Stores Throughout the Country Could Use Location Extension Targeting To:

An advertiser with stores throughout the country could use location extension targeting to:

  • target users in the same way across all of their locations
  • target users who are within 10 miles of one particular city in the country
  • target users who are within 20 miles of one particular city in the country
  • decrease bids by 50% for users who are within 10 miles of their stores

Right Answer:

  • target users who are within 20 miles of one particular city in the country

Explanation:

https://support.google.com/partners/answer/2404182?hl=en

As the question expresses, the advertiser is willing to promote their products all around the country with the help of location extension. Now, a location extension is a type of extension which will promote the advertisements across a certain area or among the audience of a particular location.

When it comes to extensions, there are various types of it such as:

  • Device Extension
  • Location Extension
  • Contact Extension
  • Sitelink Extension

The answer says that by doing location targeting, the advertiser will be able to promote their product across the city and around 20 miles of it. It means that not only in the city but a radius of around 20 miles will be targeted.

This will ensure that all of the urban population gets to see the advertisements where the clicks and conversions have a higher chance of increasing.

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