Automated Bidding Is Ideal for Advertisers Who:

Automated bidding is ideal for advertisers who:

  • want to set their own bids for individual ad groups
  • want to save time managing bids based on hundreds of signals
  • don’t want to spend a lot of time managing keywords
  • want to set their own bids for individual keywords

Right Answer:

  • want to save time managing bids based on hundreds of signals

Explanation:

https://support.google.com/google-ads/answer/2979071?hl=en

When it comes to bidding for your advertisement campaigns, there are two types of bidding that the advertisers take help of usually. Those are:

  • Manual Bidding
  • Automated Bidding

Manual Bidding is considered by people who have budget constraints generally. Thus, in order to not extinguish the money they have for the promotional activities, they bid manually. Manual bidding helps the advertisers to focus on a particular location or type of audience. The total number of users who’d convert would be of a high percentage.

On the other hand, automated bidding helps advertisers a lot to gain a huge number of audience, irrespective of whether they are relevant or not. There are a bunch ways with which automated bidding actually helps. Those are as follows:

  • Increase site visits
  • Increase visibility
  • Increase conversions with target CPA
  • Increase conversions with keyword bids
  • Meet Target ROAS
  • Increase conversions with an overall increase in budgets

Do you got doubts regarding this question Automated Bidding Is Ideal for Advertisers Who…then do let us know by leaving a comment in here.

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