True or false: Odell runs an online store selling outdoor gear, guns and hunting equipment, and a few tobacco products. Odell can advertise all of his products on Google Shopping.
As the question suggests, Odell can not advertise all of his products on Google Shopping. He runs an online store selling outdoor gear, guns and hunting equipment, and a few tobacco products. As we can see, the majority of the products he’s trying to sell is not advertisement friendly.
The tobacco products and the hunting equipment especially are meant to be advertised on the mainstream online ad space. These products do not abide by the guidelines that have been laid out by Google Ads. Since these are not falling under the safe products range, an advertiser will not be able to put these up as ads.
The specific type of products that do not qualify as advertisement friendly are as follows:
- Counterfeit Goods
- Dangerous products
- Products that enable dishonest behaviour
- Inappropriate content
- Unsupported Shopping Ads content
- Alcoholic Beverages
- Adult-oriented content etc.
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