Why Can’t Ellen See Any Benchmark Data for Her New Shopping Campaign?

Why can’t Ellen see any benchmark data for her new Shopping campaign?

  • Her campaign has reached its daily budget limit
  • She doesn’t have enough products in the campaign to compare to others
  • There aren’t enough comparable products from other advertisers
  • She is already outbidding her competitors

Right Answer:

  • There aren’t enough comparable products from other advertisers

Explanation:

https://support.google.com/google-ads/answer/3455573?hl=en

Shopping Campaigns gives access to the advertiser who can be able to control and optimize all Shopping ads in an ad campaign to advertise the products in the Global market place.

Shopping campaigns endeavor an uncomplicated and compliant way to adjust your Google Merchant Center product inventory so that you can easily create some of the customized campaigns for your shopping ads.

The benefits of shopping campaigns are as follows:

  • More traffic is always recorded for the Shopping ads rather than to text ads because are more interested in shopping ads than some other text ads.
  • As a merchant, you can edit the information in your ads to assist shoppers in making purchase decisions. This makes shoppers more likely to complete a purchase on your site rather than just leaving your site.
  • There is a much broader place for shopping ads than other ads as they can appear more than once for a given user search. This means your reach to online shoppers for a single search can double.
  • You can see how your products are operating at any level of granularity you want.

If you have any queries regarding the question Why Can’t Ellen See Any Benchmark Data for Her New Shopping Campaign…do leave us a comment in here.

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