Which Is the Best Tip for Optimizing a True View Video for Viewer Engagement?

Which is the best tip for optimizing a TrueView video for viewer engagement?

  • Increase each target group’s bid by 100%
  • Run both an in-stream and a video discovery version of the ad
  • Add exclusions to the campaign
  • Look at engagement rate for targeting and focus on the methods with the highest view through rate

Right Answer:

  • Look at engagement rate for targeting and focus on the methods with the highest view through rate

Explanation:

https://support.google.com/adwords/answer/3013684

In order to go ahead and have a successful ad campaign for your YouTube videos, it is certain that you need to follow a few tips. Gathering an audience and maintaining the same for a longer period of time is not an easy task, especially on a video sharing website.

People are a bit more into the thing and want immediate results with very little time to go through every detail.

Having said that, minding these few tips, as an advertiser, you can easily make sure that the audience is targeted really well and you are not losing a lot of your ad budget in mindless ads. The tips that you need to follow are as follows:

  • Use different video creatives to engage more customers
  • Make the most of your cost per view
  • Make the most of your view rate
  • Make the most of your clickthrough rate
  • Narrow your targeting
  • Improve your bidding
  • Use Video Remarketing
  • Use Advanced Campaign settings

If you have any doubts regarding the question Which Is the Best Tip for Optimizing a True View Video for Viewer Engagement…do leave us a comment below.

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